Thursday, February 11, 2010

Zylog Outlines Plans for PowerCube

India, February 8, 2010 - Software solutions company, Zylog Systems recently launched their Desktop-as-a-Service solution (DaaS), PowerCube. Outlining their plans for the application, Shiv Kumar, Executive Vice President, Zylog Systems said, “The solution has been packaged to provide flexibility to the user in an Open Source format. This is the main driver behind PowerCube.” The application has Ubuntu as its core OS, but the IBM Lotus pack can be replaced by any other and the application will continue to support it. The company expects educational institutes, healthcare and the public sector as major markets for the app. The multiple models the company is considering are PowerCube in a public cloud, in a private cloud or on-premise. The product is targeted towards the US, South Africa and Indian markets and Zylog expects revenues of $10-12 million globally, with India contributing to almost 30-40 percent.

Zylog is also providing end-to-end support in terms of application integration with other apps, in a non-virtualized environment. The company is going to use the channel to sell the app and is training its partners to provide sales and technical support through the ‘Get IT Together’ program from Q2 onwards. The 2 day training will be conducted in one of Zylog’s locations such as Chennai, Hyderabad or Bangalore, along with monthly webinars and the training material will also be put up online. “Our partners can also resell the app. For example, if they buy a pack of ‘PowerCube’, they’ll be able to mark up almost 30-35 percent, along with providing support services,” said Kumar.

Zylog currently has two partners in India but they plan to increase that number to 10-15 including South African partners based on specializations and their grip on the market. “We would like to have at least one key partner for each of our verticals and are also targeting the metros. Zylog has identified a few partners through campaigns and alongside we are also going to target our existing channel to train them. We will concentrate on creating joint market plans covering pre-sales, support and market development activities with partners,” said Kumar. Zylog is also in the process of evolving their support model to take it to Tier II and III cities and will be creating a dedicated marketing team. The company will be investing about $3-5 million in its channel ecosystem in 2010.


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